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K-beauty, or Korean beauty, has become incredibly popular worldwide for its innovative products and skin-care routines. Here are some of the most famous K-beauty brands that are recognized globally

1. Dr. Jart+
- Known for its dermatologist-developed skincare products, especially its Cicapair line, which focuses on soothing and repairing the skin.
- Popular products: Cicapair Tiger Grass Reparing Serum, Ceramidin Cream.
2. Laneige
- Famous for its hydrating products, especially its Water Sleeping Mask and Lip Sleeping Mask.
- Popular products: Water Sleeping Mask, Lip Sleeping Mask.
3. Innisfree
- Known for its use of natural ingredients, particularly from Jeju Island, such as green tea and volcanic ash.
- Popular products: Green Tea Seed Serum, Volcanic Pore Clay Mask.
4. Etude House
- A fun and colorful brand that targets younger audiences with cute packaging and effective products.
- Popular products: Dear Darling Tint, Play Color Eyes Palette.
5. The Face Shop
- Focuses on natural ingredients and offers a wide range of products from skincare to makeup.
- Popular products: Rice Water Bright Cleansing Oil, Jeju Aloe Fresh Soothing Gel.
6. Missha
- Offers high-quality products at more affordable prices. Their Time Revolution series is especially popular for anti-aging and brightening.
- Popular products: Time Revolution The First Treatment Essence, M Perfect Cover BB Cream.
7. Sulwhasoo
- A luxury skincare brand that combines traditional Korean herbal medicine with modern technology. Known for premium products with a focus on anti-aging and holistic skincare.
- Popular products: First Care Activating Serum, Concentrated Ginseng Renewing Cream.
8. Cosrx
- A minimalist skincare brand known for creating products with high concentrations of effective ingredients, like AHA, BHA, and snail mucin.
- Popular products: Advanced Snail 96 Mucin Power Essence, BHA Blackhead Power Liquid.
9. Skinfood
- A brand that uses food ingredients in its products (like honey, avocado, and rice) to nourish the skin.
- Popular products: Black Sugar Mask Wash Off, Rice Mask Wash Off.
10. Banila Co.
- Famous for its Clean It Zero balm, which is a cult favorite for removing makeup.
- Popular products: Clean It Zero Cleansing Balm, Prime Primer.
These are just a few of the iconic K-beauty brands, but there are so many others with great products that cater to different skin types and needs.
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